This is an instance where “green” does not override “black.” Even in limited release in LA and NYC, the new comedy “Dirty Laundry” was the highest grossing movie per screen this past weekend, making a whopping $12,000 per screen, with The Golden Compass coming in second at $7,308. And yet, the Chelsea Clearview, the theater that caters to the white gay community, decided to close the film this Thursday, after only one week. The film opens widely on the 28th.
According to Keith Boykin.com, the film producers don’t want people to protest, but would rather focus on the positive, and gear up for the nationwide opening. Apparently the theater said that the opening success (with two sold-out shows in a 24 hour period) was not enough to keep running the film. Mind you, I know I have seen films at the Clearview with a damn near empty house, and yet somehow or another, ‘Dirty Laundry’ didn’t make enough money? Chile please!
I haven’t seen the film yet. I was out of town this weekend, but had made plans with a friend to try to catch it this weekend. Now, I guess that will not happen. I hope Maurice Jamal and the rest of the production team pushes to get the film opened elsewhere.
I don’t really know if the Clearview is a white and gay owned establishment. But I do know that is who they cater to. And this goes to show, (contrary to the people who like to think we’re “beyond race” and it’s just about “class” now) Black queers are still black and white people still see us as such, gay or not. In addition, black people’s buying power is never respected to the degree that if this had been a white gay film opening.